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Questionnaire Responses Needed - Please =)?
please help me out. this is for my GCSE coursework. I have already had some responses (26) but i needed 50. thanks so much!! 
This is a questionnaire for my Business Studies Coursework based on an Ice Cream Shop which will be opened in Abu Dhabi and therefore I need feedback from (you) the consumers. Please answer the q’s honestly because every tick counts and therefore it would be re-considered when analysing the data and opening a successful ice cream shop.
1. Male/Female
2. Do you like ice cream? (if no then thanks 4 taking your “time” in completing the questionnaire)
Yes
No
3. What kind of ice cream do you prefer? (please rank favourite 3 preferences, 1 being the highest)
Normal (ice cream)
Sundae
Sherbet
Gelato (Type of Italian Ice Cream)
4. Do you prefer your ice cream soft or hard? (soft ice creams are usually the machine 1s e.g 1s at McDonalds)
Soft
Hard
Don’t Mind….
5. What is your favourite ice cream flavour? (please RANK favourite 5 preferences, 1 being the most favourite 5 being the least)
Vanilla
Chocolate
Strawberry
Caramel
Peppermint
Fruit Flavours
Butter Scotch
Other? (please specify)
6. Do you like (ice cream) toppings? (if no please go to question 
Yes
No
7. If yes, which toppings do you prefer from the list below? (you may choose more than 1 option)
M&Ms/Smarties
Flake
Sweets
Nuts
Coconut
Marshmallows
Whip Cream
Dried Fruits
Sauces: chocolate, toffee, strawberry
8. What do you prefer to have your ice cream in/with? (please only choose one option)
Cup
Cone
Waffles
Crepe
Other? (please specify)
9. What makes you buy an ice cream? (please one choose one option)
Flavour (Taste)
Price
Texture
Brand Name?
Impulse Purchase (unplanned/spontaneous buying)
Other? (please specify)
10. Do you prefer choosing your ice cream from a menu or from display?
Menu
Display
11. How often do you eat ice cream?
Everyday
2-5 times a week
Rarely
When the weather is hot?
Other? (please specify)
12. Would you be interested in promotional offers in an ice cream shop? (if no, please go on2 q 14)
Yes
No
13. If yes, what kind of promotions would most appeal to you as a consumer? (please choose 1 option)
Buy 1 get 1free
Free (ice cream) toppings
Discount offers! 25% off
Other? (please specify)
14. Which type of promotional adverts catch your eye?
Billboards
Magazine Adverts
Newspaper Adverts
Posters in outlet stores
15. In what way do they appeal to you? (open question- your opinion would be greatly appreciated e.g. font colour, glossy pages, image etc)
16. What business name do you think would be most suitable and appealing for the new ice cream shop?
Scoop Mania
Scoop of Heaven
Dairy King
Ice Cream R Us
Other? (please specify)
17.Currently,what is your favourite ice cream brand in Abu Dhabi? (if your not in Abu.D then feel free to state any other choices)
Baskin Robbins
Ben and Jerry’s
Hagan Daz
London Diary
Other? (please specify)
18. Why is this brand your favourite brand? (open question)
19. Where do you normally buy ice cream? (please only choose one option)
Cinema
Corner Shop
Ice cream stands
Beach
Mall
Other? (please specify)
20. What items would you like sold in an ice cream shop? (please RANK the options 1 being the highest)
Chocolates
Cakes/Cookies
Sweets
Crisps
Hot Beverages
Cold Beverages
Other? (please specify)
21. Do you think that a play area would be suitable for children in order to attract a lot of them? (NO NEED TO ANSWER THIS ONE!)
Yes
No
22. As an adult/teenager what choices of furniture, décor and interior designs would appeal to you in an ice cream shop? (please only choose one option)
Plain Design
Modern Style
Ethnic Themes-Islamic?
Different plain random colours
Fashion- Hollywood
23. According to you, what thing are needed to provide a good service to the customers? (please rank in order which 1’s are the most important to you 1 being the most important)
Good customer service
Cleanliness
Quality of the products
Attendance (how quick your order is taken etc….)
24. How much are you willing to pay for a small ice cream cup/cone? (AED = DHS/DIRHAMS/UAE Currency *if you don’t live in Abu Dhabi then imagine it as Rands or your country’s currency)
1-5 AED
6-10 AED
Other? (please specify)
25. How much are you willing to pay for a medium ice cream cup/cone?
6-10 AED
11-15 AED
Other? (please specify)
26. How much are you willing to pay for a large ice cream cup/cone?
11-15 AED
16-20 AED
Other? (please specify)
Thanks so much!! (*,)
THANKS SO MUCH GUYS!! I mean it. Hope you all have a nice and chilled weekend. Thanks so much once again.
1) Female
2) Yes
3) Normal
4) Don’t Mind
5) 1:Coffee, 2:Peppermint, 3:Vanilla, 4:Cookies & Cream, 5:Strawberry
6) Yes
7) M&Ms
Cone
9) Flavor
10) Display
11) Once Every Week
12) No
…………………….
14) Billboards
15) Bright Colors & Bold Fonts
16) Scoops In Heaven
17) Ben & Jerry’s
18) Wide Variety Of Flavors
19) My College Campus
20) 1: Cold Beverages, 2: Sweets, 3: Cakes/Cookies, 4: Chocolates, 5: Hot Beverages, 6: Crisps
21) No
22) Modern Style
23) 1: Quality, 2: Cleanliness, 3: Customer Service, 4: Attendance
24) 1-5 AED
25) 3-6 AED
26) 5-9 AED
4 Responses to “Questionnaire Responses Needed - Please =)?”
Leave a Reply
June 13th, 2009 at 3:40 am
1. male
2. yes
3. sundae
4. hard
5 vanilla, strawberry, chocolate, rocky road, and mint chocolatechip
6yes
7. nuts & chocolate syrup
8. cup
9 impulse
10. menu
11.once a month
12.no
14 newspaper
15 price
16 scoop of heaven
17 ben and jerry’s
18 quality icecream
19 corner store
20 novelty items. T-shirts, hats that type of thing
21 no
22. hollywood
23. customer service, quality, attendance, cleaniness. In that order
24. dollar.
25 $ 1.50
26 $2.00
References :
June 13th, 2009 at 4:19 am
1. Female
2. Like it??? I absolutely adore it! Thats why im filling in your qustionaire!
3. Normal, Sundae, Gelato
4. Soft
5. Coconut, Vanilla, Pistachio
6. No, the ice cream is enough!
8. In a glass dish, the bigger the better!
9. If its there, I will buy it, so i suppose you could say its an impulse
10. Display
11. 2 - 3 times a week
12. No
14. Billboards
15. When it just looks so luxurious i could dive into it! dont matter what its advertised on or how!
16. Dairy King
17. Im in Britain, and my favourite is Thorntons
18. Because it is home made, and the chocolate one actually tastes like chocolate
19. Mall (and i also make my own)
20. Cakes and cookies, chocolates, sweets, hot beverages, cold, crisps
21. Modern Style
22. Qaulity of the products, good customer service, cleanliness, attendance
23.
References :
June 13th, 2009 at 4:52 am
1. Female
2. Yes
3. Normal (ice cream)
4. Hard
5. Chocolate
Other - mint chocolate
Vanilla
Peppermint
Strawberry
Caramel
Fruit Flavours
Butter Scotch
6. Yes
7. Flake
Marshmallows
Whip Cream
Sauces: chocolate, toffee, strawberry
8. Waffles
9. Impulse Purchase (unplanned/spontaneous buying)
10. Display
11. When the weather is hot?
12. Yes
13. Free (ice cream) toppings
14. Posters in outlet stores
15. colour photos
16. Scoop of Heaven
Dairy King
17.Hagan Daz
18. tastes lovely
19. Mall
20. What items would you like sold in an ice cream shop? (please RANK the options 1 being the highest)
Hot Beverages
Cold Beverages
Chocolates
Cakes/Cookies
Sweets
21. Do you think that a play area would be suitable for children in order to attract a lot of them? (NO NEED TO ANSWER THIS ONE!)
Yes
No
22. Ethnic Themes-Islamic?
Different plain random colours
23. According to you, what thing are needed to provide a good service to the customers? (please rank in order which 1’s are the most important to you 1 being the most important)
Quality of the products
Good customer service
Cleanliness
Attendance (how quick your order is taken etc….)
24. dunno
25. dunno
26. dunno
References :
June 13th, 2009 at 5:39 am
1) Female
Cone
2) Yes
3) Normal
4) Don’t Mind
5) 1:Coffee, 2:Peppermint, 3:Vanilla, 4:Cookies & Cream, 5:Strawberry
6) Yes
7) M&Ms
9) Flavor
10) Display
11) Once Every Week
12) No
…………………….
14) Billboards
15) Bright Colors & Bold Fonts
16) Scoops In Heaven
17) Ben & Jerry’s
18) Wide Variety Of Flavors
19) My College Campus
20) 1: Cold Beverages, 2: Sweets, 3: Cakes/Cookies, 4: Chocolates, 5: Hot Beverages, 6: Crisps
21) No
22) Modern Style
23) 1: Quality, 2: Cleanliness, 3: Customer Service, 4: Attendance
24) 1-5 AED
25) 3-6 AED
26) 5-9 AED
References :
Good luck with this! =)